The report judged firms based on a number of practices, including publishing regular transparency reports, notifying users of government data requests and lobbying lawmakers for improved user privacy protections.
Sharing new data and stories about U.S.small businesses on Facebook – Facebook MarketingFacebook reports there are more than 2 billion connections between local businesses and people; in an average week, there are over 645 million views of, and 13...
Applying Big Data Insights to Ad Copy Strategy: Travel Edition – ClickZ SOCIAL Here's a quick recap of search and social marketing news and tips from the past week. Mobile ad-buying platform Adfonic reports that tablets’ share of mobile ads served...
My January Search Engine Watch post covered how Google Analytics has integrated social media data, and conversion reports to enable brands to calculate ROI. Because Google outlines how to deploy Social Analytics to generate more detailed reports...
Creating a data-friendly culture, one where people are excited by numbers and don't fear them, takes serious work. Do that and pretty soon you won't have to convince people data matters, they'll be seeking it out themselves.
If you’re looking for research about ecommerce, Shop.org is one of the best associations for ecommerce specific data. EConsultancy, based in the UK, produces original research and compiles third-party data with market data, best practice guides...
These solutions interpret public data to answer questions for business people – providing reports that were previously manual, painful to generate and often not profitable to maintain. Big data describes the continuous processing of very large...
Dig Deeper Into the Data It wouldn't be surprising if social media teams are looking for more tangible KPIs in their initiatives related to converged media. Helping to build quality links via social media participation, in a post-Penguin search...
In the short and medium terms, social media sites should deploy data analytic techniques that interrogate social networks to give marketers a more accurate picture of trends about consumers' needs and preferences on a customized basis.
If the BBC wanted to conduct a study, they should have sought the expertise of a large Facebook ads management company with data at their disposal. Without any hard data, we also have no way of knowing whether any of these companies were using...
In addition, 21 sites have signed on as partners within Google’s Social Data Hub, allowing Google to share the sites’ activities stream within Analytics. Google Analytics Social Data Hub Partners Integrating with Google Analytics through their...
Social Sources Reports Dig Deeper With Google’s Social Data Hub Partners Integration of social data hub data applies to public data only; if Google can crawl it on the public web, they can show it. The idea behind the social data hub is that any...
Data center anomalies: The other obvious one is that rankings can vary depending on location. Commonly analytics data is the best place to turn for this, and rank checking monitors (always use more than one for accuracy).
While the issue has since been resolved, select data is still tracked and recent Facebook patent information indicates that all logged-out tracking may be intentional. Facebook reports that the remaining cookies exclude personal identifiers and are...
Automatic prioritization of social contacts: "We have great data to determine who you really care about. Andrew Tomkins, formerly of Yahoo, is the leader of the Plus research team, ReadWriteWeb reported last week from the Strata Summit on Big Data.
Visits declined by 3 percent and the average time users spent on Google+ fell 10 percent for the week ending July 23, according to recent Experian Hitwise data. Since last we checked in on who is using Google+ and how often, a trio of conflicting...
Facebook Apps have been leaking user data accidentally for years - The Next Web Social Consumer Reports: Facebook has 7.5 million underage users - Los Angeles TImes Our Senate testimony on protecting Android users' privacy - Google Public Policy Blog
The shift in attention from traditional media platforms to "the second (dual) screen" is an important change for marketers to note, so we visualized the data in the AdMob report to help you make more sense of it.
The screencaps sent to the Herald indicate that zFire Xue was indeed illicitly harvesting the data (particularly potential passwords) of his own customers. The first acknowledgement/responsibility claim came over at the no2redzone site, from...
Just some research-y thinking about how you could better manage social data. Some reports claim that Google Circles will also allow sharing status messages between groups of friends on (different) social networks, also called "social circles"; that...
