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  1. What is SEM? Depends on Who You Ask

    I used to only think of organic, because I live in an editorial-based public relations world. But today I look at it as a blended force of paid and organic working together and tag teaming the branding, marketing and influencing online public...

  2. Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

    Google Public DNS is fast with great uptime. When Turkish Prime Minister Recep Tayyip Erdoğan first announced plans to "eradicate" Twitter, in response to leaks and criticism of the government made through Twitter, it got many people's attention...

  3. So Why Did All Those Movie Sites Lose Google Search Traffic?

    What about websites that simply embed public YouTube clips? In the last month, many webmasters noticed there seemed to be an update to the Google algorithm that hit mid February. On February 14, people were noticing fluctuations in rankings, but...

  4. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Bonney, the head of NASA's nascent Public Information Office made it his business that NASA's public affairs group did not act as pitchmen, but as reporters. In practice, Public Information Office staff worked as reporters within the agency...