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  1. Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

    Initially, Turkish internet service providers (ISPs) were simply redirecting traffic to a government webpage by forcing the DNS servers, which send to the correct IP addresses for the site they are trying to access, to redirect away from Twitter's...

  2. Google Improves GDN Targeting With Bizo Audience Segments

    This is due to the cost of Bizo and other third party data providers being baked into your advertising costs. While behavioral targeting, lookalike modeling and content based targeted can help get your ads in front of you customer, there is still a...

  3. Google, Europe Near Antitrust Deal, Really This Time?

    This joins Google's previous concessions, which include giving content providers the option to opt-out of its specialized search services, removing exclusivity requirements in its agreements with publishers, and removing restrictions on the...

  4. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    This segment filters out greater than 80 percent of the traffic to your site and allows you to review long tail service providers with ease. How to Use this Segment: Start by applying all three segments to any of your favorite content reports to...

  5. Zuckerberg and ClickZ Live New York: There's a Keynote Combination

    Yes, there will be an exhibition area, as usual, giving marketers access to the tools developers, service providers and more. Sessions are spread out into five tracks, to help everyone navigate the content in a way that makes sense for their business:

  6. Google Blocks Child Abuse Images on 100,000 Search Terms

    Despite the apparent increase in action from search providers, the problem of the so-called "dark web" remains, with ISPs the only gatekeepers between users and illegal abuse content. In his illegal content crackdown in July, Cameron called on ISPs...

  7. 12 Things You Need to Do NOW to Get Your SEM Holiday Campaigns Ready

    Now is the time to review your product feed and the auto-targets within your AdWords account (as well your third-party PLA providers). Your target audience is moving between platforms such as reading email, conducting searches, as well as reading...