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  1. The Virtuous Content Cycle: How to Strategize, Structure & Systemize Content

    Promote content according to pre-determined strategy: Since your strategy charts out the whys and hows of your content promotion, you no longer promote everywhere just because you can. Instead you promote on the channels likely to get you the...

  2. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    They can promote and highlight the content on their site (so it can still be valuable for users), but it won't be indexed and found via search. I posted my initial Panda 4.0 findings on my blog, based on heavily analyzing recoveries and new Panda...

  3. Should You Syndicate Your Blog to Get More Traffic & Leads?

    What do you think – will you use content syndication across a few select networks to help promote your blog? You may already know that I'm in the "Create Less, Promote More" camp of content creation. Reddit: Promote your non-spammy content on the...

  4. Content Marketing: The 4 Most Critical Components to Measure & Analyze

    The medium, as determined by the format of the message, also controls the promotional activities that can take place to promote and push the message to reach more people. Hummingbird) emphasize even more the importance of producing good content and...

  5. Mythbusting: 4 Content Marketing Misconceptions & How to Overcome Them

    Having a standard checklist of ways to promote your content is a good start but also think about other ways to give your content an extra boost. Myth 1: Content Marketing Is Creating a Tangible Asset, Such as a Report, Blog Post, or Video

  6. Google Reveals New AdWords Features: App Ads, 'Enterprise' Tools, & More

    Google's announcements today demonstrate a committed focus to continue to promote growth in mobile advertising in AdWords. The presented announcement is available on the AdWords Blog. New App Ads New mobile app promotion features will be launched...

  7. What is SEM? Depends on Who You Ask

    Search Engines Promote SEM as Paid Search A form of internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs). While SEM definitions are accompanied by editorial that appear to promote...