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  1. Google CEO Larry Page Suffers From Rare Voice Health Issue

    Thanks a bunch to my amazing wife Lucy, for her companionship through this journey and for helping oversee this project and get it off the ground. Google CEO Larry Page has finally confirmed the health issues surrounding his loss of voice which has...

  2. How to Solve the Sexism in SEO 'Problem': Stop Complaining & Take Action

    Have a pet project you work on. Maybe not today, maybe not tomorrow, but I believe enough in Google's power that they will find you. Not only was a great way to put finally put faces to names, it was an opportunity for us to really hone in on the...

  3. International Expansion: Break Down Barriers With Google+ Hangouts

    Rather than exchanging a long string of emails, a five-minute Hangout at 5 a.m.with my boss solved the issue and got the project back on track. You shouldn't have to sacrifice this simply because of geographic hurdles, and Google+ makes it possible.

  4. Driving Consumer Insights With Mobile Analytics

    Thom Craver (@thomcraver), Digital Marketing Strategist and consultant, kicked off his information-packed session by recommending that you start your mobile strategy where you always should with any major project – with your core business objectives.

  5. Racing Penguin: How to Attack Unnatural Links Before Penguin Hits [Case Study]

    It isn't often you get a call from a company that turns into a proactive Penguin project. There's a boatload of important data that Google shares with webmasters, including inbound links. Google Webmaster Tools revealed that spammy links now...

  6. Penguin 2.0 Forewarning: The Google Perspective on Links

    I can't project the exact best strategy for sites that I have not even looked at, but I do know that Google is making large investments in the areas of fighting bad links, and I do know that Cutts let us know that a new Penguin update is coming...

  7. SEO & Keywords: Think Conversions, Not Rankings

    This SEO process can't begin and end in a particular project phase or be completed after just one month of keyword research. If you ask marketers today what SEO is about they will likely still say things like, "ranking number one in Google".