SEO News

Programs Television

RSS
  1. Oklahoma Uses YouTube TrueView Ads to Boost Tourism for a Song [Case Study]

    She and her colleagues Jennifer Kalkman, Director of Digital Marketing, and Dick Dutton, Director of Travel Promotion, have diverse backgrounds (public affairs, finance, and broadcast television) but pride themselves in thinking and acting as a team.

  2. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    But fear of being wrong didn’t stop marketers from capitalizing on the forbidding idea with movies, television programs, and ad campaigns. A nexialist was able to see the connections between different disciplines that others could not see, was...

  3. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    Social, along with digital display, traditional print, in-store, television, and radio (and more) is a piece of the puzzle – not the entire picture. With the increase in reliance on friends and influencers in the purchase decision process, brands...

  4. Richard Petty Driving Experience Revs Up Fan Engagement 700% on YouTube

    The Richard Petty Driving Experience’s channel on YouTube was already loaded with great content from television news coverage, ESPN footage and reality shows. Crazy good, in my book,” says Antal, adding that, unlike other ad programs, TrueView in...

  5. YouTube TrueView Ads Pump Up Search Traffic, Conversions for TRX

    By coincidence, the TRX system was featured on the syndicated American television morning talk show, “Live! While video is undeniably the best medium to showcase TRX products and programs, the TRX videos were too long, and the content was hard to...

  6. YouTube Does More Than Round Up the Usual Suspects With New Channels

    As Kyncl said in his post on the YouTube Blog, “Cable television expanded our viewing possibilities from just a handful of channels to hundreds, and brought us some of the most defining media experiences of the last few decades -- think MTV, ESPN...

  7. 'The Power of Google' Senate Hearing is Must Watch TV Today

    In the early days of television Senate subcommittee hearings were as popular as soap operas. That Google knows conversion numbers of successful advertisers cannot be denied, whether they use such information for developing programs and products is...

  8. YouTube Creator Institute Offers Video Wizards Everything Except a Quidditch Team

    The top voted candidates will move on to the final round, where YouTube's film and television school partners will choose the inaugural class for each of their programs, which will be announced on April 20.