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  1. Yandex & Google: A Big Change for Russia's Display Ad Market

    Agency trading desks: Manages programmatic, bid-based media and audience buying. One of the fastest growing trends currently in digital marketing is real-time bidding. Today, we are finding it much more effective than classic display media buying...

  2. Interactions With Transactions: Understanding Social CRM

    It is the company's programmatic response to the customer's control of the conversation. I used to work at an agency where I helped lead search strategies for Fortune 500 companies (clients such as Adobe, Salesforce, Conde Nast, and SanDisk) and...