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  1. Elite SEM Wins Best Agency at U.S. Search Awards

    Other winners include AOL's GSD Audience Development Team, named Best Team, and Search Personality of the Year Duane Forrester, senior product manager with Bing's Webmaster Program. Search Personality of the Year: Duane Forrester, Senior Product...

  2. Bing Ads Launches Close Variants for Broad Match Modifiers

    We are confident that this feature will help to drive more highly qualified click volume to your campaigns," writes Microsoft group program manager Matt Bisson in the post. Bing Ads says it is launching close variants for broad match modifiers in...

  3. Last-Minute SEO - Here Come the Holidays!

    Buyer Beware: Google offers its own automatic campaign manager. If you can pay for a proper manager, they are worth their weight in saved money. Buyer Beware: Just as in paid ads, a proper social media ads manager can be worth their weight in gold.

  4. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    The conference's keynote speaker is Bing's Senior Product Manager Duane Forrester, who will share trends on search over time and across platforms. LC: One of our aims with the new SES events is to provide an easily digestible content program that...

  5. Gamification in Marketing: Lessons from the Khan Academy Website

    Founded by former hedge fund manager Sal Khan, the Academy offers free learning material to students worldwide. Basically, Khan Academy’s math program is a video game, where the content happens to be solutions to equations.

  6. Converged Media in Marketing Starts With Breaking Down Silos

    Product Manager - Webmaster Outreach at Bing, Adam Singer, Product Manager for Google Analytics, and Daina Middleton, Global Chief Executive Officer at Performics and was moderated by Mike Grehan, SES Conference PPC" is lacking, to say the least.

  7. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Chris Birkholm, Program Manager, Digital River Abe Thomas, General Manager, Microsoft Dave Lloyd, AdobeSenior Manager, Global Search Marketing The goal of Share13 was to connect like-minded marketers and brands and hear from "them" about the future...

  8. Attention Digital Marketing Director: Read This for Your Social Media Success

    Assuming that you're a digital marketing manager, marketing manager, or VP of marketing reading this article, you probably have a team of underlings and a peer team from IT at your disposal. This includes your graphic designer, developer, PR person...

  9. Bing Boards: New Search Experiment Highlights 'Inspiring Content'

    In the post announcing Bing Boards, Program Manager for Bing Experiences, Chen Fang, said the content experts creating the boards have helped evolve the Bing Boards experience to its current release. Continuing to experiment with ways to change and...