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  1. How to Dominate the Entire First Page of Google

    Your online reputation can impact virtually every aspect of your digital marketing program from the conversion rate on your pages to your click-through rate in paid search. Editor's note: This column originally was published on June 3, 2013, and...

  2. SearchDay | Content is King...IF You Promote It

    In March, he won a small claims court suit against Google's AdSense program, which cut him off without warning and without paying him what his site had earned. Expands Smart Ads Program with Tech Partnerships Posted by Nathania Johnson May 26, 2009...

  3. SearchDay | SMB Link Building Without a Dime

    Google Analytics Launches Skills Qualification Program Posted by Mar 3, 2009 Google Analytics is launching a skills qualification program. The program is called Google Analytics IQ - or Google Analytics Individual Qualification.

  4. SearchDay | How to Communicate SEO Value

    Great Expectations: How to Communicate SEO Value OUTSOURCED Even after you've won the client's business and run a successful program, you still have to show the client what you did for their money. Communicating the value your search program...

  5. Microsoft Adds More Tools for Search Marketers

    Microsoft's adExcellence program provides agencies and advertisers with the opportunity to become certified adCenter experts. Microsoft today launched the adCenter Add-in for Excel and adExcellence accreditation program for search advertisers, and...