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Professional Certification

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  1. How to Hire (and Keep) Digital Marketing Talent in 2014

    The University of San Francisco offers online certification curriculums focused on Internet marketing and Conferences such as ClickZ Live and Pubcon offer onsite workshops, clinics, boot camps and certification programs in addition to the...

  2. Search Industry Call to Arms: SOPA, Keyword Not Provided and Lying SEOs

    Ideas like certification failed in black hat/white hat debates (which is an entirely different issue from delivering value). These days, I guess I just figure that the industry has survived it all so far, so the professional SEOs should just hunker...

  3. Will Google Adwords Professionals Search Force Agencies To Get Certified?

    People can look up by location and amount they want to spend on a weekly basis.and find people who have passed the Google Adwords Professional certification. Google has launched a beta search platform for those certified by the company as...

  4. DMA Offering Search Marketing Certification Program

    There are several opportunities for search engine marketers to pursue professional development and certification. That controversy and debate is a major reason why the Search Engine Marketing Professional Organization avoided pushing for...

  5. Hiring SEM Firms, Dealing With Clients & The Need For Communication

    Certified Grade A Search from Kevin Ryan at iMedia Connection looks at certification programs for search marketing companies that do paid search that may help you know which ones to trust more, at least because the search engines are giving them...