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  1. Black Friday Readiness With Search in Mind: Is Your Business Ready?

    Drive increased engagement with your brand through content marketing and optimized visibility for your top promotional products. The climbing popularity of consumer showrooming – checking prices and product information while shopping in stores, not...

  2. How SEO Attracts & Converts Customers in the 3 Purchase Decision Phases

    This behavior expands to business customers.percent of tech B2B customers research products on the internet, predominantly via search engines. Optimization should include authoritative coverage on versions, features, models, services, and include...

  3. Google Rolls Out Car Insurance Comparison Shopping in UK

    Interestingly, the language identifying the comparison results, marked as Sponsored, has changed since the launch of those previous products. John Paleomylites, former Managing Director at BeatThatQuote.com, now works for Google and is listed as...

  4. PRWEb and PitchEngine: SEO Smart/SMO Sexy Newsmakers

    PRWeb has turned the traditional press release designed purely for mass communications and press appeal into a more powerful form of search, social and content marketing designed for reaching targeted communities online,” says Vocus Senior Vice...

  5. How to Use QR Codes for Better Conversion Rates

    Business goal: Sales Conversion challenge: Increase # of products sold Industry: Retail, consumer goods, food, automotive Facebook "Like" on Products Diesel pioneered use of Facebook "Like" on products in-store with their jean styles.

  6. Microsoft Launches Live Search Cashback and Live Search Farecast

    Yesterday Search Engine Watch broke the news that Microsoft Live Search would offer cash rebates to consumers who purchase products while searching on Live.com. Microsoft Corp.today announced it will offer ad-funded cash rebates to customers who...

  7. New Players in Travel Search

    According to Wikipedia (with a small edit by me), "a market is transparent if much is known by many about: 1) what products and services are available, 2) the price of those products and services, and 3) where those products and services are...