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  1. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Work after the event is just as important as the planning and production. In my limited experience with event sponsorship and booth participation, I know costs of participation and sponsorship can easily exceed tens of thousands of dollars.

  2. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Be sure to include resource time, equipment rental, shoot fee (e.g.location), and editing for total video production costs. My advice is to start from these core business objectives: Grow Revenue, Reduce Costs, and Improve Satisfaction.

  3. Risk managers debate at Energy Risk USA conference

    He believes it will serve as a wake-up call and result in tightened safety and environmental regulations throughout the energy sector, not just for oil production. The use of water-intensive practices, such as fracturing, could result in problems...

  4. Overview of US regulatory reforms

    This could add costs for many energy companies and divert funds that would otherwise be used for exploration and production or infrastructure investment. In addition to the brief roundup below of the major sections of the bill in relation to the...

  5. Derivatives House of the Year: JP Morgan

    Energy Risk's Derivatives House of the Year award goes to JP Morgan, for a year of innovation in which it executed a number of ground-breaking deals such as its strategic fuel hedge with the Republic of Panama; an EMEA derivatives hedge programme...