SEO News

Product Support Google Shopping Campaigns

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  1. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    DoubleClick launched Shopping campaigns support in March, which it says offers a simple, flexible way for retailers to manage their Product Listing Ads (PLAs). Additional features include: support for AdWords Shopping campaigns; inventory-aware...

  2. Marin Adds Google Shopping Campaign Management

    That's likely part of the fuel behind Marin's latest launch: support for Google Shopping campaigns through its advertising platform, announced last week. Marin also had another "first" recently when it staked its claim as the first Google API...

  3. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    The data that I’ve provided here support the fact that tablets are not the same as PCs as Google is now proposing with enhanced campaigns. We allowed the campaigns to run for a few days to see if performance would improve or level out, but it didn’t.

  4. Black Friday Readiness With Search in Mind: Is Your Business Ready?

    Support real-time hour updates via paid search using sitelinks. Easy Steps to Set Up Showroomer Targeted Search Campaigns The climbing popularity of consumer showrooming – checking prices and product information while shopping in stores, not to be...

  5. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    If you look at the conversion for product listing ads versus AdWords, minus branded campaigns in AdWords, product listing ads is going to convert much better. Having difficulty getting a response from AdWords Support about your Google Shopping...

  6. Google Shopping: Why PLAs Aren't So Bad for Merchants

    The ability to bid on Ad Groups and campaigns for PLAs on Google Shopping is definitely a game changer for merchants. When Google Shopping first came out, Google’s tutorial about setting up Google Shopping campaigns encouraged merchants to set up...

  7. Google AdWords Support Driving You Bonkers? 3 Common Google Shopping Issues Debunked

    One thing you may quickly discover when setting up your PLA campaigns is that Google AdWords support isn't exactly supportive. Now that October is finally here, the fall shift to paid Google Shopping has many online merchants scrambling to create...