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  1. "Content Performance Marketing" – 3 Steps to Future Success

    In the past, shoppers on an e-commerce site would have been satisfied with well-categorized products on a website and good product content; now those same customers want you to help them buy the product by offering buying guides and a customized...

  2. Ecommerce Title Tags: Top 5 Ways to Increase Clicks

    The site tries to capture all possible ways a consumer might search for the same product type. This also reassures searchers of the likelihood they will find product matching their query. Search engines read terms exactly as they are written, this...

  3. Google Goes Shopping, Buys Channel Intelligence for $125 Million

    The product assists retailers with optimizing product visibility on Facebook, search engines, and shopping engines. CI handles ecommerce solutions aimed at boosting the sales of product and services by making them easier to find on the web.