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  1. Google Censorship Ruling in Canada Has Worldwide Implications

    While Google had no hand in encouraging use of the rival's product, search results present on Google have proven very useful to the company, as does the advertising they purchase from Google. Equustek Solutions has requested that Google "remove all...

  2. 5 Critical Factors for Optimized Mobile PPC Targeting

    If possible, allow users to take a quick, easy action on your mobile site; possibly save a product for later or complete a super-simple contact form. Previously we found that the Google Display Network (GDN) distributed via mobile devices provided...

  3. An Integrated Marketing Blueprint to Grow Sales & ROI in 2014

    The measurement of this metric must extend beyond promotion to the other 4 Ps of marketing (product, price, and place) to fully leverage investments and insights that can impact the bottom line. The purest source of this information is the...

  4. How to Dominate the Entire First Page of Google

    Product listing ads hit the scene late in Q4 of last year, generating impressive results thus far due to low CPCs and competition. Product extensions Optimizing key images on your site such as your logos is another great way to take up potential...

  5. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    It's also possible that we'll see the release of a premium Google product to give us access to that data through another channel from Google in the year ahead. Vocus recently cited a study that showed that the top 10 results for a specific keyword...

  6. The Role of #Hashtags in Social Media and Search

    Want to know what your customers are talking about, what your competitors are doing, or how the media is treating a specific topic related to your product or service? Recent Google updates have amplified visibility of hashtags in organic search...