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  1. Your Job Is to Make Google Look Good

    The bottom line is that the search engines want to know that your site does a better job of satisfying users than the other sites out there. Product descriptions Other Person: "But that means I need to make a good site which is worth linking to!

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  2. Ecommerce Title Tags: Top 5 Ways to Increase Clicks

    The site tries to capture all possible ways a consumer might search for the same product type. Search engines and consumers get a very clear sign what this result will return. Search engines read terms exactly as they are written, this means...

  3. 3 Mobile Marketing Must Haves for the Holiday Season

    Once a mobile holiday shopper has been driven to visit a retail location with dynamic mobile creative, 75 percent of those users will access their device while shopping in-store (Google), 59 percent of whom explored better pricing and 43 percent...

  4. Taobao SEO: A Guide to One of the World's Largest Consumer Marketplaces

    Chinese people typically use search engines to research. Taobao, similar to eBay and Amazon, is one of the largest online marketplaces in the world and the largest marketplace in China with over 370 million users and more then 800 million product...

  5. Google & Ecommerce: 10 Things Business Owners Need to Know Before July

    How Google Shopping determines product ranking works exactly how comparison shopping engines (CSEs) do. Google Product Search's transition to paid Google Shopping starts in July. Product Listing ads appear for searches when Google determines the ad...