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Product Placement Advertising Program

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  1. PPC Management Operations: The Ultimate Guide

    You want to make sure you're claiming top spots in paid search placement, just like in organic search. Keyword Trends and Program Development But keep in mind that every new advertising product doesn't fit every account, so use discretion on what...

  2. Google’s Rosetta Stone AdWords Woes Continue as Case Reopened

    Five consumers gave testimony that they had been directed to counterfeit software after searching for Rosetta Stone products as a result of Google’s AdWords practice of allowing competitors to bid on and win placement for terms trademarked by others.

  3. Social TV Grows Up: Communities and Advertisers Flock

    Brands already paying for product placement will be able to offer experiences which lead to purchase by incorporating content into mobile device TV applications and connected TV functions. Viggle’s app is like IntoNow in that it listens to what you...

  4. Texas AG Wants Google's Formula for AdWords Rates, Ranking Sites

    Documents relating to the search result placement or ranking of Froogle, Google Product Search, or Google Shopping. The Texas attorney general leading an antitrust investigation of Google wants to know how Google determines the prices for its...