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  1. 3 Mobile Marketing Must Haves for the Holiday Season

    It seems as if the holiday season begins earlier and earlier each year, driven by a must-have designer purse, the latest children’s toy, or the hottest new technology. Once a mobile holiday shopper has been driven to visit a retail location with...

  2. Integrated Marketing Checklist: Tying Together Your Promotion Across Platforms

    If you have creatives already done, having your designer create them is best. You can use Google's Display Ad Builder or you can have your designer create them for you. It might be a forum or a community, but it's a place where you can get your...

  3. Running Lean With AdWords

    Should you go for designer jeans, skinny jeans, or plain old men’s blue jeans? While the numbers are admittedly too low to be conclusive, they do show that the first headline that trumpets “Men’s Jeans | Jean Shoppe” is more than 50 percent more...

  4. How to Use QR Codes for Better Conversion Rates

    Brainstorm clever opportunities to make designer codes out of product packaging or common office surroundings. When" opportunities: After attending a demo, in-store shopping, catalog shopping Barcode content: Link to a product review or...

  5. What Goodies Does Google+ Hold for International Search Marketers?

    So, if you’re selling designer jewelry, and you get your customers to +1 your website, then when other people in your customers’ Google networks search for a key phrase related to designer jewelry and get your site, they’ll also see exactly which...