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  1. Deal With the Big Rocks First

    AffordableConferenceCalls.com demonstrates a good problem-oriented design approach. An easy way to determine if your site has a problem-oriented or a solution-oriented design is to simply look at your navigation.

  2. Don’t Forget to Invest in Content (Not Just “Content Marketing”)

    Even if this role falls mostly inside your design department, as a content person it's our job to: But as that respect for flashier content grows, the respect for the rest of the words on their site -- their home pages, their product pages, their...

  3. How FREE Website Call Conversion Tracking From Google Will Benefit You

    As you can see above, Wine Racks America’s top three keywords with more than a 97 KEI are "wine rack store," "wine rack design," and "wine cellar ideas. Before call analytics the only method of identifying profitable keywords was to dig into your...

  4. Mastering the PPC Challenge: A Beginner’s Guide [#CZLSF]

    Site design should be responsive, or mobile-ready She also gave some pointers on different ways remarketing can be used, including cross-product remarketing and even dynamic remarketing. To create these, you’ll need to have your AdWords account...

  5. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    Brands and agencies should understand that building in the technical elements to ensure that Javascript-heavy sites are indexed and linkable should be considered non-negotiable moving forward and part of the resources scoped in to web design and...

  6. Top 10 Skills That Separate Real UX Designers from Wannabes

    Can they describe previous UX design strategies beyond just to "delight the user"? UX design was largely unappreciated for many years, but the rash of recent successes attributed to good UX design has helped UX become a desirable part of any...

  7. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    Adobe has also built on its, industry first, mobile app solution providing mobile forms and workflows that business users can design and customer's access on mobile devices. This is how Loni Stark, director of product and industry marketing at...