One of the problems is that wherever you find a bug, you need to rerun the while algorithm across the entire index. and Dixon Jones of Majestic SEO, in particular, on recent innovation. The diagram above gives you a broad overview of change since...
Lee Odden, author of “Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing,” offered to help us solve five common SMB online marketing problems. I often say, ‘If a company doesn't have anything...
Negative SEO: Looking for Answers from Google – Deals with the seeming potential for problems created by competitors. In looking back at my recent posts here it seems, though not by design, there was a theme emerging.
You'll immediately see which browsers are your winners and which ones might have problems. Instead of spending time digging around for important metrics, you can find what you need separated neatly into columns for some analysis that will lead to...
If you do manage to lose the links that have caused you problems, then consider it a major win either way. Then along came Google’s Penguin Update. Now for many websites (and a lot of business models that involve selling 50,000 links for $10) the...
Those sites exhibited these problems: Those sites had the following problems: Google recently rolled out three major algorithmic updates that have left many websites reeling. In between two Google Panda refreshes (on April 17 and 27) was the April...
This helped solve the majority of ranking problems but didn't solve the next biggest factor in people using Google, user experience. Inktomi back in the day was one of the biggest powers on the Internet, it was even the top search engine for some...
The best Star Wars reference made by the search marketing community in recent memory comes from the Google Adwords Thank You Video, when their contraption has some problems with it's "thermal exhaust port".
I could have joined the fold of people speculating about the new features, but I prefer to write about platforms I actually work with, and the insights coming out of using those platforms to solve real world problems, and didn’t yet have access to...
Let smart people focus on hard problems and use technology to make them better. I’ve probably talked to hundreds of companies thinking about or actively buying paid search software over the years. Yet, people continue to make the same mistakes over...
Potential problems with the smartphone crawler enter the picture when you have done things in your robots.txt file to change how bots might index or approach your mobile content, or when you are using a system that generates temporary urls on the...
By looking at all three elements, it's more likely Google can detect problems. It's intelligent and will learn from different scams and problem sites and flag potential sites with the same problems in the system.
But this accretion of data comes with two problems of its own. Let's examine two problems with the numbers and ways you can mitigate those problems. One of the first things we learn as PPC advertisers is to pay attention to the numbers.
JC: Of all the industry data, what are a couple of key observations you’ve noted that relate to problems for the mobile shopper or mobile shopping experience? Although online (mobile) product purchases have a nature of their own, smart marketers...
So here are the made-over ads, all aimed at fixing those three problems: Speaking of cleaning, this Facebook ad is perfectly timed but less than perfectly designed. Here are three things you shouldn't do with your Facebook ads:
The problems of global search engine optimization and social analytics are very similar (as if they were two sides of the same coin); knowing the intricacies of how to communicate with international audiences are part of mastering what and how to...
Some barriers are more evident than others, so the first step is identifying the problems. Whether you're a veteran or a rookie online marketer, it's imperative to audit your website and blog to ensure it has been optimized for social interaction...
The big idea for your product might be associating it with a happier healthy baby, but people search on thousands of other benefits and problems related to diapers. Discussions generally end up focusing on how the search strategy should integrate...
Google Street View has Patent, Urination Problems Facebook has made good on its vow to fight Yahoo's patent claim by filing a counter suit also alleging patent infringement. Facebook alleges that Yahoo was infringing on 10 of its patents related to...
The company said it expects to save $375 million a year as a result of the job cuts but whether that will be sufficient to drag the firm out of its current problems remains to be seen. Yahoo has confirmed it is cutting 2,000 staff from its payroll...
