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Problem Finding

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  1. Task Analysis: The Key UX Design Step Everyone Skips

    You can't accurately solve a problem until you just as accurately define it. The problem with using the shopping cart for a wish list is that the users have to remove some items in order to purchase the ones in the cart that they need right now...

  2. So Why Did All Those Movie Sites Lose Google Search Traffic?

    And how can you police others SEO-wise that might be part of the problem? Another curious finding from Gabe was that similar sites experienced the opposite, and actually gained traffic. On February 14, people were noticing fluctuations in rankings...

  3. Stimulate Your Search Marketing Creativity With the Random Input Technique

    Basically, I sit with my problem until I'm confident that I'm going around in circles, thinking the same thoughts over and over again. The random input technique is by far my favorite "go-to" means of finding my way out of a mental quagmire.

  4. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    If you're interested in serendipitous marketing – and link building – here are a few ways to find a problem worth solving in your niche. What better way to find a targeted problem worth solving than posing a question to your consumer base/audience?

  5. States Legalize Marijuana, But Google, Facebook, Twitter Just Say No to Pot Ads

    There's one big problem though. However, they're finding few opportunities to do so as Google, Twitter, and Facebook aren't budging. Cannabis dispensaries want to be able to advertise their products using the same online channels as every other...