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  1. The Digital Path to Social Media Success

    Email: Messaging, segmentation, and lead nurturing. Owned Media: Brand pages, mobile, web, social applications, and private communities. Some of these concepts are still in their infancy, so we can all appreciate how Owyang openly refers to “new...

  2. B2B Search Engine Marketing: Goals for 2011

    To this end, consideration has to be made for how content, web pages, and specific marketing messaging is displayed to the mobile user. As the enterprise organization considers private and hybrid cloud computing services for information exchange...