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  1. SearchDay | Get More Attention with Legal PPC Ad Symbols

    Full story » Print version Full story » Print version Full story » Print version Full story » Print version Get More Attention with Legal PPC Ad Symbols SEW EXPERTS: PROFITABLE PPC Have you ever tested out non-alphanumeric symbols in your PPC ads?

  2. SearchDay | Should Google Buy Twitter?

    Full story » Print version Full story » Print version One PPC Landing Page, Infinite Faces SEW EXPERTS: PROFITABLE PPC Creating custom landing pages for PPC ads can help boost your conversion rates by percentage points.

  3. SearchDay | Battling Click Fraud

    Full story » Print version Full story » Print version Full story » Print version Part II SEW EXPERTS: PROFITABLE PPC Last week's discussion of Google Conversion Optimizer generated a flood of user questions.

  4. SearchDay | 7 Social Media Predictions for 2009

    Full story » Print version Full story » Print version Full story » Print version Full story » Print version PPC Landing Pages: Surprising Examples PROFITABLE PPC It's time to kick off the New Year by looking at examples of good and bad...