In fact, I see them as more stringent than the traditional requirements for print advertisements. The Federal Trade Commission (FTC) released its new .COM Disclosures standard on March 12, tightening considerably the requirements for disclosure...
Advertorials are advertisements at their core. Print media originally introduced advertorial content as a method for boosting revenues. The well-covered Interflora Google penalty was lifted as of March 3 with many of the major rankings returning.
For traditional marketers, this methodology might not seem too farfetched: Once ad copy is written, ad placements are bought in magazines, and then it’s out in the world, doing what advertisements do best.
For the study, Pew Research analyzed 5,381 advertisements on the main websites and legacy outlets of 22 different news organizations - including national and local newspapers, broadcast, and online media in late June 2011.
Maxwell House, Baker’s Chocolate, Hanes Underwear, Nabisco, and others hired her to design advertisements. She saw the world in a fresh, new way and brought a special childlike beauty and gaiety to the works of print, theme parks and movies.
Trada, self-declared as "the world’s first crowdsourced search marketplace," has announced a partnership with Bing and Yahoo paid search advertisements (both run by Microsoft). More data.comScore and GfK MRI Partner Up for New Consumer Behavior...
While Google Offers is a daily deal service (much akin to Groupon) available in select areas, and certain extra elements related to Offers include an embedded promotion in advertisements, Offer Ads takes this a step further.
You're assaulted with bright colors, boxes, and flashing advertisements. Will unexpected fine print charges be added to my order without my knowledge? People don't often make rational decisions. In fact, the capacity for abstract rational thought...
Microsoft adCenter Addresses Accusations of Illegal Pharmacy Advertisements Posted by Nathania Johnson Aug 10, 2009 Earlier this week, a report from LegitScript.com and KnujOn stated that 89.7% of Bing's ads for online pharamacies were from...
BrightRoll Unveils Performance Pricing for Online Video Advertising Posted by Nathania Johnson Aug 3, 2009 BrightRoll is launching Performance Pricing models for online video advertisements. Full story » Print version
SEW EXPERTS: ORGANIC SEO In the past, I've said there's no direct correlation between editorial rankings and paid advertisements. Full story » Print version Full story » Print version Full story » Print version
SEW EXPERTS: ORGANIC SEO In the past, I've said there's no direct correlation between editorial rankings and paid advertisements. Full story » Print version Full story » Print version Full story » Print version
The last thing we need is for SEO firms, especially the good SEO firms, to support marketing programs that are not entirely upfront about what they are: advertisements. If you see editorial advertising in a newspaper, magazine, or on television...
You're assaulted with bright colors, boxes, and flashing advertisements. Will unexpected fine print charges be added to my order without my knowledge? In fact, the capacity for abstract rational thought is only a recent evolutionary addition to our...
Back in 2003, Google pioneered a technology for automatically displaying text advertisements on Web sites. Advertisers can place ads in print (newspapers), audio (radio) and video (TV). Tips, tricks, and advice to manage contextual ad campaigns...
Specifically, the court said, "Defendant's internal use of plaintiff's trademark trigger sponsored links is not a use of a trademark.because there is no allegation that defendant places plaintiff's trademarks on any goods, containers, displays...
He owns about 20 paid-to-read sites, he says, as well as 200 parked sites stuffed with Google and Yahoo advertisements. Google and Yahoo are grabbing billions of dollars once collected by traditional print and broadcast outlets, based partly on...
A method and system are provided for selecting advertisements for presentation to a user in response to a user search query. If Google wanted to get into the product or services review business, the next patent filing describes a blue print for the...
Where Orlowski's article is wrong is the idea that Google doesn't own enough billboards for its advertisements. Neither is putting ads into print or slapping them up all over the web, either Figuring everyone's had enough Google exec interviews...
Do web site owners have trademark protection rights and responsibilities in search engine advertisements? Google Print project inspires fans, fears. A special report from the Search Engine Strategies conference, August 8-11, 2005, San Jose, CA.
