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  1. Scroogled Rises: Microsoft Back on Attack as Google Faces New Antitrust Complaint

    Microsoft has previously spent millions of dollars attacking Google in print and TV ads over its paid Google Shopping results and because Gmail "goes through every" email to sell ads. Microsoft is on the attack again, this time slamming Google Play...

  2. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    Your system may not be able to display at higher resolutions than paper print. You know, immature and cheesy, with a quick, bright finish. At least according to Google Nose, one of the latest additions to Google's long line of new technologies that...

  3. FTC Tightens Online Disclosure Requirements

    In fact, I see them as more stringent than the traditional requirements for print advertisements. The Federal Trade Commission (FTC) released its new .COM Disclosures standard on March 12, tightening considerably the requirements for disclosure...

  4. 3 Essential Mobile Ad Extensions to Get More Clicks from Mobile Devices

    From there, they can print out the offer or save it by sending it to the “My Offers” section for later in-store use. Google keeps track of how many users save and print your online offer, so that users can better measure their ROI.

  5. Win Earned, Owned and Even ‘Paid’ Links With Content

    It’s the basis of inbound marketing and the currency traded among the globe’s largest media agencies to cover everything from TV and radio to print and digital ad spend. I’ve had plenty of time to think about how that works best, both in a print...

  6. How to Use Journalism to Create Context for Keywords & Content

    Back in the day, the “gatekeepers” of information were the traditional media like newspapers, and they had all the power with what went into print. The gatekeepers also had guidelines for how to create content with integrity that accomplished its...

  7. Google Catalogs Design Tips: How to Best Showcase Your Products

    Blank pages will have to be removed from the print catalog file. While stuffing each available inch of the catalog page with product images and small text is a time honored tradition in the print world, in the digital world it may not work as well.