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  1. New York Times to Sell About.com: Google to Blame?

    The signals were there for the New York Times to start cleaning house and this move couldn't have made investors happier (as is evident from the increase in its stock price). News of this sale propelled New York Times' stock to $8.57 a share by 4 p...

  2. Supercharge Your Conversion Rate Optimization: How to Structure CRO & Win

    Purchases can often be swayed by many factors, such as the product being out of stock, a competitor offering an incentive at the point-of-purchase, the customer lacking the necessary funds (e.g.credit card not working), or members of the consumer...

  3. How Google Makes Its Billions: The 20 Most Expensive AdWords Keyword Categories

    Trading (e.g.cheap online trading," "stock trades online"); 0.8 percent; $33.19 Insurance keywords are the most searched for on Google, making insurance the most expensive category on Google AdWords and the top PPC money-maker for Google.

  4. Google Reports Q2 2011 Earnings, Record $9 Billion Revenue

    With lower than expected earnings in Q1, growing concerns about increased spending, and a 14 percent decline in Google’s stock price since Larry Page was appointed CEO, Google today reported $9.03 billion in Q2 2011 revenue – a new record for...

  5. Authenticity in Social Media: Don’t Get Mad, Get YouTube

    The Times newspaper reported within four days of the video being posted online, United Airline’s stock price fell 10 percent, costing stockholders about $180 million in value. Well, according to a search on Google News this morning found 238 news...