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Price Comparison Shopping

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  1. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Advertisers should find a way to be a part of these social media conversations due to the fact that social media has helped push social shopping online in the country. Chinese customers tend to be highly price sensitive, so discount ads can prove...

  2. Black Friday Readiness With Search in Mind: Is Your Business Ready?

    By taking these steps you're providing search coverage for consumers who are prone to scanning items for comparison shopping. According to the JWire Q2 mobile shopping report, the main in-store mobile activities are comparison shopping (59 percent...

  3. Google Shopping: Why PLAs Aren't So Bad for Merchants

    Google Shopping’s recent evolution has brought quite a bit of flack on the comparison shopping engine. It gives you the ability to elevate ad groups based on performance (categories, price buckets, etc.on a shopping engine where before all you...

  4. Google Buys Coupon Platform Incentive Targeting, Which Owns Targeted Search Patent

    These can include domain-specific search applications such as, e.g.document archive searching; file searching on a computer or network; company or individual searching; real estate searching; price comparison searching; reference, book, and...

  5. Wajam Social Search Now Includes Shopping.com Product Recommendations

    Now users receive both social recommendations and shopping comparison data wherever they search, including on Google, Bing, Amazon, eBay and more. Instead of relying on third party reviews from users you don’t know, now you’ll be able to instantly...

  6. Chic Engine Helps You Find That Dress You Saw on Pinterest

    Comparison shopping mobile apps like Goodzer demonstrate the value of in-store comparison shopping based on the incentive to get a better price for a product you know is in stock somewhere else. But in-street comparison shopping that can use a...

  7. How to Use QR Codes for Better Conversion Rates

    When" opportunities: After attending a demo, in-store shopping, catalog shopping Barcode content: Link to a product review or competitive comparison page of US smartphone owners compare prices on their mobile device while in-store, shopping for...

  8. Searcher Intent: Why Vertical Search is Now Giving Ground to Core Search

    Here, upon searching for “flights to Brazil,” we're presented with a variety of options for reviews, price comparison, flight finders with interactive calendars, related searches, and the like. Same idea with shopping engines or job search sites...

  9. Google Product Search Insights: The Impact of UPCs on Customer Conversions

    The impact of adding UPCs to your shopping feed depends on whether you’re price competitive, your number of products, and how Google currently organizes your products in product search results. Encourages retailers on product comparison pages to...

  10. Google Commerce Search 3.0 Brings Big Brains to Smaller Shops

    However, the real secret sauce is the future of real-time inventory checking, which Goodzer are banking on being in the augmented reality and mobile comparison shopping space. But besides the operational improvements, the functionality improvements...