SEO News

President Ceo

  1. How Can SEOs Sell "Shiny, Sexy" Search?

    There isn’t a shiny new toy in search like there is in social, so [selling search] becomes about client management," said Hamid Saify, vice president of search marketing and auction media for Deutsch.

  2. Search Agency Covario Acquired, but its Saas Tools Remain Independent

    Jeremy Cornfeldt, president of iProspect U.S.said iProspect and Covario are kindred spirits, culturally, “which when united, will create one dynamo agency poised to make waves in the market,” and that “Covario’s San Diego-based headquarters also...

  3. 5 Key Takeaways From a Successful Social Media Campaign Built on Human Connection

    It is no coincidence that the sentiment of this successful campaign came from the top, as illustrated a selfie tweeted out by Ted Hockey, President and CEO of TD Canada Trust, with a customer of 60 years.

  4. What is SEM? Depends on Who You Ask

    SEM = Paid only" according to Bruce Clay, President of Bruce Clay Inc.a leading authority in search that provides search engine services, tools and training. I think of organic, expanded," said Kristine Schachinger, CEO of The Vetters, industry...

  5. Susan Wojcicki Replaces Salar Kamangar as Head of YouTube

    Re/code also reported that Sridhar Ramaswamy, who joined Google in 2003 and became a senior vice president of advertising and commerce last year, will now run the ad business. Wojcicki joined Google in 1999 as employee number 16, pushed hard for...

  6. U.S. Holiday Trends & Forecast: Top Shopping Days, Hot Searches, Mobile Shoppers

    Overall, retailers are optimistic for the 2013 holiday season, hoping political debates over government spending and the debt ceiling do not erase any economic progress we've already made," said NRF President and CEO Matthew Shay in an October...

  7. Search Revenues Hit $8.7 Billion in First Half of 2013

    Digital has steadily increased its ability to captivate consumers and then capture the marketing dollars that follow," said Randall Rothenberg, President and CEO, IAB. Despite concerns about ad spend being down, the Interactive Advertising Bureau...

  8. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Eric Papczun, President, Performics Keynote - The Future of Search - Eric Papczun, US President, Performics from BrightEdge Technologies Keynote - The Digital CMO - Jeremy Sanchez, CEO, Global Strategies from BrightEdge Technologies

  9. Breaking Up With Your Spokesperson: Men's Wearhouse Applied to Authorship

    In 2011, Doug Ewart became President and CEO, reflected in the website's "Talk to Doug" option. George Zimmer won't be guaranteeing that any longer - Men's Wearhouse has ousted its founder. SEO professionals worry about what will happen if they...