What customers put in the search bar is the expression of intent”, said Seth Besmertnik, CEO of Conductor, and presenter at the SEO in the Boardroom: Tangible Search Metrics session at SES New York. “Search sits at the core of online behavior.
Create a familiar pattern with your videos: same location (or a variety of awesome locations); same flow or pattern of information coverage; same tone of voice; same presenter if desired, etc. In case you hadn’t noticed, his counterpart at Bing...
The presenter posed a compelling argument about how paid links can augment an SEO campaign, focused in three key areas of context. I recently attended a networking event discussing the myths and misconceptions about paid links for search engine...
Each presenter is a subject-matter-expert. It's only a matter of weeks before the industry's thought leaders and top practitioners converge on Chicago for our annual Midwest online marketing bonanza. As many thousands of past attendees are aware...
In his Smart Mobile Marketing presentation, with co-presenter Deborah Hall of web2mobile, The Mobile Institute founder Michael J. Here are just a few search and social media highlights from the sessions, networking lunches, and after-hours events.
According to Maile Ohye, today's keynote presenter at SES Chicago 2010, not much has changed with the introduction of Google Instant. Yes, it's true, your baby is damn ugly (as Tim Ash would point out).
Noran has just become my favorite presenter. We're approaching the end of Day 2 here at SES San Francisco, and it's almost time to don your hat for tonight's Black Hat, White Hat event. But hold your horses -- we've got one more session to go.
The presenter wasn't anyone whom I'd heard speak before, so I kept half an ear open to see what he was saying to the SEO newbies in the room. Now it's possible that the presenter just didn't know any better, or misspoke then didn't want to...
He is a regular presenter at industry search events. Back on May 5, Google unveiled a "spring clean" of its logo and a "metamorphosis" of the look and feel of its search engine results pages. These changes have caused more than one search engine...
Back on January 12, 2010, Avinash Kaushik, co-founder of Market Motive Inc.and best-selling author of Web Analytics: An Hour A Day, was the featured presenter on an SES Webcast about Analytics 2010 - Driving the data!
The presenter is Bill Hunt. It's a fact of business life: big companies often face bigger challenges. Large-scale search programs, especially those involving multiple brands or multiple countries, are inherently more complex to create and manage.
The other presenter in the "Beyond Linkbait" session was Greg Jarboe, president and co-founder of SEO-PR. Once upon a time, back in the early days of the Web, marketers would spend lots of time gathering links that would encourage visitors to click...
Sought after worldwide as a seminar presenter and teacher, Matt speaks regularly for The Direct Marketing Association, Search Engine Strategies conferences and training classes, the American Advertising Federation, and many private training seminars.
Bernier, a presenter on the "Search Research and Targeting" panel, says "the trick is building a robust keyword list with an eye to target audience insights – cultural differences, language stratifications, and location.
For anyone presenting to an audience, they're invaluable nuggets of insight.Though a talented instructor and presenter in his own right, Greg has strengthened the book by including comments and stories from nearly a dozen experienced search...
Google Jockeying - Google jockeying (though it can be any search engine, it just seems that in order to gain attention Google has to be mentioned somewhere) is a situation where a teacher or presenter is giving a lecture and someone (the jockey...
Google Jockeying - Google jockeying (though it can be any search engine, it just seems that in order to gain attention Google has to be mentioned somewhere) is a situation where a teacher or presenter is giving a lecture and someone (the jockey...
Briefly put, Google jockeying (though it can be any search engine, it just seems that in order to gain attention Google has to be mentioned somewhere) is a situation where a teacher or presenter is giving a lecture and someone (the jockey...
Briefly put, Google jockeying (though it can be any search engine, it just seems that in order to gain attention Google has to be mentioned somewhere) is a situation where a teacher or presenter is giving a lecture and someone (the jockey...
Briefly put, Google jockeying (though it can be any search engine, it just seems that in order to gain attention Google has to be mentioned somewhere) is a situation where a teacher or presenter is giving a lecture and someone (the jockey) sits in...
