SEO News

Presentation Conversion Triggers

  1. Susan Bratton Talks Persuasion, Seduction & Conversion at SES San Francisco

    Susan Bratton, co-founder and CEO of Digital Life Media, opened SES San Francisco 2011 this morning with her keynote Conversion Triggers. Keywords, empathy, story telling and triggers are the keys to structured communication.

  2. Personalized e-Commerce Sites Can Increase Conversions by 70%

    Each portrait is unique and responds to different triggers in language and site features. For example, the majority of e-commerce websites contain a user interface, content, and presentation that remain static for every visitor.