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  1. Secret Sauce LoMo Tips for More PPC Sales

    Here’s a staggering statistic: 73 percent of U.S.consumers prefer to use their phone to search for local information. Paid search marketers have understood that mobile is important for some time, but few are leveraging the power of mobile...

  2. Android’s New Feature Paves Way for Apps Replacing Web

    After all, most major companies have both a mobile app and a website, and in general smartphone users prefer using native apps. Back around 2009 there was a lot of speculation about whether smartphone apps would replace the Web.

  3. Drive Your Clicks In-Store With Local Inventory Ads

    There are benefits to both, however, I tend to prefer the functionality of local-only. As well as the price, title, and image, these ads will also display a store marker. This new information is pulled from an in-store inventory feed, making these...

  4. What’s the Deal With Links From M.Biz? Should You Disavow?

    Even though Mueller says that Google should ignore these, I would prefer to include them in a disavow file to be even more certain that they are not going to affect me. I have been asked this frequently enough that I decided that an article on this...

  5. 5 Takeaways From the World Cup for Global Search Marketers

    Take advantage of the opportunity to be involved and active on social media, whether it's Twitter, Facebook, Google+, or whatever you prefer. Even if you aren't a soccer fan ("football" to the rest of the world), you were most likely exposed...