SEO News

Predictive Model

  1. LivePerson Says Bouncing is Single Worst Action a User Can Take

    LivePerson's Keyword Lift system is a fully automated, 'self learning' machine which refreshes the predictive model every 24 hours. Zelenko told SEW, "We apply predictive analytics to the website data to identify how to improve the conversion rates...

  2. New Players in Travel Search

    FareCompare is making the move to a more consumer friendly model. Google Tests Alternative AdSense Pricing Model, Ad Age Predictive technology sounds like a great user benefit and big words like transparency and empowerment are potentially potent...