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  1. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    The event name will be pre-populated with "gtm.timer" which is the default event when using the timer listener. In addition, you don't have to bug IT to push out changes once GTM is installed. Managing analytics tagging can be a tough situation for...

  2. Website Launch Checklist: 25 Things to Test Before Your Site Goes Live

    Every team member can assist in the pre-launch process. Here’s what they can do pre-launch: Then, look at the website pre-launch to see if the site is using minify where it can.pages Do you have the right buttons and social plugins installed for...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Software must: be pre-approved by Google; offer one-click, complete uninstall; provide clear, full disclosure and transparency to people about what is being installed and what changes are being made to their devices; install itself on only one...

  4. Tamalpais Global Partners Master Fund: Tamalpais Asset Management

    TAM built an internal database of every security in the convertible bond universe and installed pre-trade analysis and risk management software from vendors like SunGard and Linedata. Giordano took a position in a distressed convertible bond issued...