Social PR lessons to be learned for Facebook community managers and brands can come from some not so recent, but not so distant Internet entrepreneurs like Zappos CEO Tony Hsieh, author of the book “Delivering Happiness: A Path to Profits, Passion...
It was the brainchild of Connie Connors, the CEO of New York PR company, Connors Communication. That the way in which SEO and PR services are packaged up for clients is completely different, points to core methodological differences in our...
At SES New York 2011, I interviewed Jeffrey Harmon, the CMO of Orabrush, and Abe Niederhauser, the company's Online Sales Director, about how to build your brand using video. For Buckley's backstory, read "YouTube Videos Pull In Real Money" by...
The simple fact that this affiliate site provides useful information means it has received recommendations from The New York Times and from the UK government. In fact, it was quite the opposite at the annual conference for the affiliate industry...
At SES New York 2011, Harmon and Abe Niederhauser of Orabrush told me that the company used YouTube to sell a million units. The unconventional approach we’ve taken creates high levels of awareness with consumers online, fosters demand for the...
They’re held throughout the year in cities including New York, Chicago, and San Francisco (SES San Francisco is just a couple weeks away). I won’t be traveling or speaking as much, but I’ll definitely be at the New York shows and active in the...
Experian Hitwise data says The New York Times paywall has caused a decrease in the overall visits to NYTimes.com of 5 to 15 percent. Link development for an online retailer has its challenges. Link Marketing Strategies for Online Retailers by...
The Interactive Advertising Bureau (IAB) has programmed a forum and track at SES New York 2011. Jay Sears, General Manager of ContextWeb and co-chair of the IAB Networks and Exchanges Committee, added, "We're particularly interested in...
David Segal of The New York Times wrote, "A Bully Finds a Pulpit on the Web. Claire Cain Miller of The New York Times wrote "A New Search Engine, Where Less Is More. Well, I don't think it's The New York Times.
On the Web, Using Words to Lure the Readers - The New York Times Link Building Techniques: Online PR - Distilled Here's a recap of this week's columns and news stories for the week of Feb.to 12, as reported by Search Engine Watch, as well as search...
At Flickr, Fending Off Rumors and Facebook - The New York Times Mobile Marketing Session at SES New York and Mini MBA Program at Rutgers by Greg Jarboe The keynote speaker at SES New York 2011 is Duncan Watts, a principal research scientist at Yahoo!
Google, for One - The New York Times Hours of Online Video per Viewer, 5.9B Online Video Ads in December 2010 - ReelSEO Google's Last Line Of PR Defense Is This 30-Year-Old McCain Staffer - Silicon Alley Insider
Caught up in the shopping frenzy in New York City, a visiting friend from London, was struggling to find every item they were looking for in the Black Friday sales, so I suggested they try out Goodzer.
But I've got to give her credit for posing with the mascot of Invesp consulting, a friendly land-shark, at SES New York 2009. Mona Elesseily (left) with land shark (center) at SES New York 2009 Now, no list would be complete without Bryan Eisenberg...
And I watched the video interview of Luangrath that Mel Carson of Microsoft Advertising conducted at SES New York 2010. According to Luangrath, "SES Chicago is a great place for local Chicago area businesses to come together and discuss strategies...
He later recounted the event in The New York Journal, using his famous words, "The report of my death is an exaggeration" (which is usually misquoted as "The rumors of my death have been greatly exaggerated.
I highly recommend attending one of these multi-day programs, which are held all over the United States and abroad nine times a year, at venues including New York, Chicago and London. Bryan Haines of Bryan's Online Business Blog says, "A quick look...
David Meerman Scott on the new rules of marketing & PR at SES New York 2010 David Meerman Scott, author of The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly...
The new full-service agency operates in four U.S.cities - Los Angeles, Salt Lake City, New York, and Tampa - with 40 employees and combined annual billings of $10 million. Comcast, New York University and the NFL.
Greg Jarboe, President of SEO-PR, delivers a presentation on Day 3 of SES New York 2010 as as part of a panel called "Search, PR, and the Social Butterfly. I was a keynote speaker at OMMA Video yesterday in New York.
