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  1. Rumors of the Press Release's Death have been Greatly Exaggerated

    According to the 2010 PRWeek/PR Newswire Media Survey, journalists use a variety of tools when during the course of research for a story. Ninety-five percent use Google/search engines, 93 percent use the company web site, 47 percent use Wikipedia...

  2. PRWeek/PR Newswire Media Survey Finds Digital Divide Between Journalists and Bloggers

    On April 1, 2010, PRWeek and PR Newswire issued a press release .that was no joke. It highlighted the key findings of the "2010 PRWeek/PR Newswire Media Survey. The survey, sponsored by PR Newswire, polled a total of 1,568 traditional and non...

  3. Link Building 101, Part 2

    Try to find sites like PR Newswire that let you submit your article with links back to your site. If you or your public relations agency writes press releases, make sure to submit them online. The available technology has enabled almost anyone to...

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  4. Print Journalists Optimistic...Or Not

    As Frank Washkuch of PRWeek noted in his special report, one response in particular – "63.5% of print magazine or newspaper journalists saying their publication will continue 'indefinitely' in its current state" – surprised Dave Armon, COO of PR...

  5. GoTo Speaks Out On FTC Complaint

    Goto.com Criticizes Watchdog Group For Accusations Against Other Portals Dow Jones Newswire, Aug.http://public.wsj.com/sn/y/SB997289501215195355.html At last month's Online Advertising Forum, GoTo's CEO Ted Meisel fired back at the complaint filed...