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  1. Elite SEM Wins Best Agency at U.S. Search Awards

    They weren't playing craps or blackjack — well, they may have been — but the New York-based search engine marketing firm was named Best Agency at the second annual U.S. The panel of judges consisted of executives from some of Elite's competitors...

  2. 10 Outrageous Social Media Predictions for 2014

    Imagine Olivia Pop (Kerry Washington’s character in Scandal) creating a website for its PR firm and posting Instagram pictures of her favorite red wine… I love it. I sit in a room with some colleagues and brainstorm on what we think will happen...

  3. How to Hire (and Keep) Digital Marketing Talent in 2014

    PR and marketing firms are morphing into digital marketing experts regardless of the actual experience. Everyone and their brother has hung a social media shingle, including unworthy PR firms," said aimClear CEO Marty Weintraub, who has specialized...

  4. Ad & Marketing Execs See Facebook, LinkedIn, Google+ Investments Increasing [Survey]

    A majority of marketing and advertising execs think Facebook, LinkedIn, and Google+ will be the top social media investments for the coming months, according to a survey from The Creative Group, a staffing firm for marketing, PR, and advertising...