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  1. U.S. Search Awards 2014 Nominations Now Open

    Best Consultant Best Use of PR in a Search Campaign Search Awards will return during Pubcon this year to honor the top campaigns, software, teams, and individuals in search marketing. Nominations open today and close July 18 for this event which...

  2. Gaining Publicity With Social Talk Shows: Google+ Hangouts and Twitter Chats

    You can invite any celebrity, journalist or blogger relevant to the subject to join your hangout, and you both get the Google SEO value of the video conversation produced," said Debbie Horovitch, Google Hangouts On Air Consultant, Social Sparkle...

  3. 12 Questions to Separate Social Media Experts From Pretenders

    Here are 12 questions I now ask of anyone – whether it's a potential full-time employee or consultant – who claims social media expertise and proposes to help with social media. While there are always exceptions to the rules, those who didn't major...

  4. Attention Digital Marketing Director: Read This for Your Social Media Success

    If you do invest heavily in these types of programs, many times it makes sense to bring in a social media consultant to help in the beginning to get things rolling and team aligned appropriately. This includes your graphic designer, developer, PR...

  5. Can the SEO-PR Love Affair Survive After Panda & Penguin?

    We distributed press releases and picked up thousands of backlinks,” said one Internet marketing consultant. SEO + PR = Yesterday, Today and Tomorrow Stick to higher end distribution services that issue the press releases over a true newswire such...