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  1. SearchDay | Setting Expectations for SEO

    Setting Expectations for Search Engine Optimization SEW EXPERTS: AU NATURAL How many SEOs have suffered because of unrealistic expectations from clients? SES New York Veterans Don't Need No Schedule Optimization Posted by Greg Jarboe Mar 18, 2009...

  2. SearchDay | Get More Attention with Legal PPC Ad Symbols

    Ignorance: The Trouble with People Who Claim SEO is Snake Oil SEW EXPERTS: AU NATURAL URL structure makes a difference in SEO, but it's just one of many things! I have done on page optimization with Meta Tag, Header -Footer optimization, H1tag...

  3. SearchDay | Writing Sales Copy for Conversions

    AU NATURAL If search engines want all SEOs to operate in an ethical manner, they should show us that they're penalizing the Web sites that abuse their guidelines, and reward those who follow their guidelines.

  4. SearchDay | There's No Shortcut to Good SEO

    AU NATURAL If search engines want all SEOs to operate in an ethical manner, they should show us that they're penalizing the Web sites that abuse their guidelines, and reward those who follow their guidelines.

  5. SearchDay | Is it Too Late for Holiday Search Traffic?

    AU NATURAL Holiday phrases like "Christmas" show up in Google's universal search results, so there still may be an opportunity to show up. The same effect can be had when you combine paid search advertising with search engine optimization efforts.

  6. SearchDay | Post-Cyber Monday Marketing Ideas

    Link Building, Circa 2008 AU NATURAL As search engines have become more sophisticated, search engine optimization techniques have adjusted and evolved. We've got screenshots and details at: http://www.accuracast.com/search-daily-news/ppc-7471...

  7. SearchDay | Small Business Site Architecture

    The Ghosts of SEO Past and Future AU NATURAL When banner ads first came out, there was hardly enough inventory to satisfy advertisers' needs. Paid search and search engine optimization changed all that.

  8. SearchDay | Implementation is the Name of the Game

    Implementation is the Name of the Game AU NATURAL Implementation is a critical part of the search engine optimization process. Listen to SEW Expert David Szetela sharing his PPC tips in a live Search Engine Watch Webcast, "Profitable PPC: .

  9. SearchDay | Where's The ROI?

    AU NATURAL Ranking reports are flawed because they depend on everyone seeing the same search results, which just doesn't happen anymore. The next workshop will be an action-packed one on "Landing Page Testing for Higher Profits" hosted by...

  10. SearchDay | What You Need to Know Before Committing to SEO

    What You Need to Know Before Committing to SEO AU NATURAL Rushing into a search engine optimization initiative without properly planning your SEO strategy is setting yourself up for failure. Judging PPC Performance: Focus on Conversions, Part 2...

  11. SearchDay | Who Audits the Auditor?

    AU NATURAL There are some individuals and companies who will provide SEO audits. Search engine optimization doesn't require a huge investment, but it can offer large rewards. Aggressiveness PROFITABLE PPC When it comes to PPC bids, should you...

  12. SearchDay | Launch Google Freedom Now

    Hosting Issues and SEO AU NATURAL When it comes to server issues, many of us would rather not get into the down-and-dirty details. Making the Most of Search Engine Copywriting LITTLE BIZ Whether it's organic page titles and meta descriptions or...

  13. SearchDay | Domain Acquisition -- How Much is Too Much?

    AU NATURAL Think you can't afford to spend the money to buy an existing domain name? Internal page(s) competing against Competitors Homepage Sep 8, 2008 My company's website sells a variety of natural products for many different uses, to both...