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Ppc Advertisers Engines Search Alliance

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  1. Microsoft adCenter Powers All Paid Search Advertising on Bing / Yahoo Search Alliance in U.S. & Canada

    Microsoft / Yahoo Search Alliance: Gentlemen, Start Your PPC Engines! Quicker to Market - similarities between the two search engine advertising platforms will mean that more advertisers will enter the market, causing a gradual increase in cost-per...

  2. Q&A with Marc Poirier, Co-Founder and CMO of Acquisio

    However last month we poured over some numbers and one of the things we did notice is that overall agencies are losing some accounts, a significant number of PPC advertisers have either gone out of business, or are in such a bad situation that...

  3. Search Marketers' Wish Lists

    More transparency to lessen click fraud and help PPC advertisers get better, tighter reach. My wish list would be for the engines to work more closely with advertisers and their agencies to develop their product offerings.