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  1. SEO Techniques for Large Sites: How to Maximize Product Visibility in Organic Search

    Some aspect of this upward and downward linking across categories is likely to occur, but it should be de-emphasized in order to keep the most tight and narrow crawl path for search engines. No treatment of SEO should focus on search engines at the...

  2. The Redeeming Qualities of Links with a Bad Reputation

    The nofollow tag actually says to search engines, "I don't vouch for this link. How do you introduce yourself to a powerful blogger? Reason For Redemption: It's like shopping for clothes on the clearance rack -- if you're willing to wade through...

  3. Facebook Questions Challenging Search Engines And LBS

    This seemingly 'innocent' feature is in fact a powerful tool that challenges all 'traditional' search engines, photo search engines and location-based services. Search Engines Please Keep Out Facebook told Search Engine Land that search engines...

  4. 2010 Search Predictions: The Experts Weigh In

    I would argue that vertical search has not only already "taken off," but has been an integral part of the search engine landscape for years - and indeed has experienced its biggest success through integration into global engines in the form of...