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  1. Writing Your Way to the Top of Search and Social Results

    We are writing for the attention deficit mobile user and the desktop power researcher. Search and social media writing - we’ve come a long way in the past 10 years. Hiring nameless, faceless, anonymous writers from underground sources at $25 a pop...

  2. Secret Sauce LoMo Tips for More PPC Sales

    Paid search marketers have understood that mobile is important for some time, but few are leveraging the power of mobile advertising tailored for local traffic. Here’s a staggering statistic: 73 percent of U.S.consumers prefer to use their phone to...

  3. Court Rules Yelp May Demand Money for Adding and Removing Reviews

    Minc goes on to say, "It's no small secret that many sites use this power to profit and demand payment in exchange for removing or editing unwanted material. The Power of Yelp Sounds familiar, right? Well, according to the U.S.th Circuit Court of...

  4. Tolstoy’s 186th Birthday Honored With Interactive Google Doodle

    Tolstoy's lasting influence is a testament to the power of his art, which will remain relevant as long as the questions of life and death occupy our minds, which is to say - forever. On what would be Russian writer Leo Tolstoy's 186th birthday...

  5. Baidu Building Powerful Computer Cluster

    And, in order to meet this growing need as search changes, Ng told Bloomberg better image recognition will require more computing power. Beijing-based Web services company Baidu is reportedly building the world's "largest and most powerful computer...

  6. The Challenge of Enterprise Link-Building in a Content Marketing World

    Typically these folks include corporate branding, the business unit that you are suggesting the content for, the individual owner of the page or content segment that the new content would apply to, social media, and of course any executives that...

  7. 5 Key Takeaways From a Successful Social Media Campaign Built on Human Connection

    Other studies also validate the power of surprise. Campaigns that evoke emotion, personalize and promote social interaction amplify the power of good deeds -- and sales. Face-to-face transactions are replaced with digital transactions that require...