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  1. What is SEM? Depends on Who You Ask

    However the first post defines "search marketing" as paid and unpaid. The second post, however, defines the acronym SEM, short for "search engine marketing" as being paid search. Yet, a 2013 Google Analytics Blog "Organic Search Engine Marketing...

  2. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    In a recent post that rattled the SEO industry, Google's Matt Cutts, the search engine's chief spam fighter, rallied a call that has many marketers quaking. Guest post in a variety of online venues. What are you doing differently with your writing...