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  1. The Smart Way to Optimize Your Amazon Sales Strategy

    The more positive reviews you get, both for the product and as a seller, the better your chances of making a sale. If you sell via other channels as well, reach out to your existing base of satisfied customers and ask them to leave some product...

  2. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    This morning, Animoto reported new survey results that show video has a positive impact on purchase decisions and drives brand engagement. According to the study, video helps businesses connect with their customers and leaves consumers with a...

  3. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    We can post videos, do a print and social campaign, and create a positive image for our brand. Listen to consumer feedback, thank them for their input, and show them that you're using it to improve your product, service, or message.

  4. What 'Quick Win' Metric Can You Identify & Measure For Your Prospects?

    Rather than having to rely on faith for weeks or months, Jumpstart participants get a meaningful dose of positive feedback on Day 11. They get to piggyback their long-term desires onto this short-term positive outcome.

  5. Google's Your Money or Your Life Search Quality Ratings: What Webmasters Need to Know

    Other things to think about include positive feedback and recommendations, as well as endorsements by experts. Google Search Quality Ratings: Your Money or Your Life Your Money or Your Life (YMYL) pages are specific web pages that Google wants...

  6. Gamification in Marketing: Lessons from the Khan Academy Website

    The positive feedback builds on itself cumulatively, so the stakes increase with each correct answer. What about instant feedback and cumulative rewards is applicable to your website? But the most powerful elements are instant feedback and...

  7. How to Build Your First Content Marketing Strategy

    Set up a customer service survey, or email customers to ask for their feedback on a recent purchase. These things would make a lot of sense and create a positive impact for your business. Many sites have also incurred manual penalties that have...

  8. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Positive Sentiment / Complaint Count Survey Feedback Score Measuring social media ROI can be a daunting task, but not impossible. Check out these handy formulas for calculating tangible social media benefits – advertising, content, leads,research...

  9. Leverage Twitter's Influence To Work For Your Brand

    Every interaction is a chance to make a positive impression, and if nothing else, we’ve seen just how bad a situation can become when feedback is mismanaged on social media. It turns out that tweets contain a lot of valuable consumer feedback; with...