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  1. 12 Perspectives on How B2B SEO Can Better Support PR & Communications

    PR teams understand it is better to focus on getting one great story on a high profile site than lots of other links, a great lesson for any SEO pro. We hope the SEO folks will tell us “where and why” a client’s “owned” web properties are failing...

  2. 9 Questions to Shape and Future-Proof Your Link Building Strategy

    If there’s already existing spend and professional expertise on the marketing roster that are tasked with this type of activity (though mid-term goals may differ), then you may find it an easier internal sell to re-position your link building...

  3. Super Bowl Stat Time: Wolfram|Alpha Offers Stats Guide for Football Junkies

    Wolfram|Alpha teamed up with sports information provider STATS to offer the Guide to Pro Football Statistics, which could very well become a great resource for fantasy football players next season. New York Giants: This query will show the most...

  4. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    Dodd’s statement on accepting his new position as head of the movie industry’s influential lobbying arm last March makes clear just why the MPAA headhunted a Washington power player and what his marching orders were from the beginning:

  5. SearchDay | SMB Link Building Without a Dime

    Mar 3, 2009 I have just come across this study which basically says that the top 3 organic positions get 70% of the clicks.http://www.cs.cornell.edu/People/tj/publications/joachims_etal_05a.pdf Questions: - does that mean that unless an SEO...

  6. 5 Search Topics You Need to Discuss with Your Client

    If a client resists Search Submit Pro as an organic tactic, go talk to the paid search group together to help address the overall search challenge. I've worked with several clients on SEO engagements in which I broached the subject of Yahoo Search...