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  1. SEO Basics: 8 Essentials When Optimizing Your Site

    Create rich media content like video, as it's easier to get a video to rank on the first page than it is to get a plain text page to rank. Think your title as a 4-8 word ad, so do your best to entice the reader so they want to click and read more.

  2. AOL Climbs into 2nd Place in Online Video Content Ranking with 71 Million Viewers

    In August 2013, 188.5 million Americans watched 46.7 billion online content videos, while the number of video ad views totaled 22.8 billion, according to comScore Video Metrix. In August 2013, the duration of the average online content video was...

  3. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    Google Shopping's ad program Product Listing Ads gives online merchants a lot of control in managing product visibility. In this video, Rick highlights some major reasons bidding is important on Google Shopping, and how that affects your online...