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  1. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    Not to mention that users expect a video search engine to return relevant results for an artist's name, which YouTube can't do if it's busy blocking the artist's content as a negotiating tactic with their label.

  2. 30% of Ecommerce Site Traffic Came from Mobile in 2013 [Study]

    Online retailers continue to use traditional advertising (online and offline) to drive traffic to their sites, but recent updates in the search engine landscape make it clear that having sites that are well optimized and regularly updated with...

  3. Google SERPs Updates: In-Depth Articles & Knowledge Graph Results for Car Shoppers

    Google took the opportunity to tout their Voice Search in the announcement, writing, “Say you’re thinking of buying a new 2014 Mazda3—just tap the microphone on your Google Search app or search for [2014 Mazda3] to instantly see facts like what...

  4. Google Showcases Back-to-School Shopping Trends and Ecommerce Opportunity

    John Gagnon shared tips on Search Engine Watch earlier this month on how to use this type of information to customize the timing of your online marketing plan. Google combined search trends with surveys to showcase 2013 back-to-school shopping...

  5. Google Product Listing Ad Search Clicks Up 210%, PLA Budgets Grow 600% [Study]

    Given click share of PLAs was increasing prior to Q4, we do expect the ad format to remain popular among advertisers throughout the year, particularly retailers,” Lawson told Search Engine Watch. With Google’s transition to a paid shopping model...

  6. Black Friday & Cyber Monday PPC: How Did Retailers Prepare?

    Many things change prior to Black Friday and Cyber Monday including search engine traffic and the amount of money that retailers decide to spend on their PPC in preparation for the influx of shoppers, orders, and purchases that are expected.

  7. New Google Universal SERPs Layout Brings Apps to Forefront

    And that kind of thing points at an opportunity for search engine optimization. App Search Engine Optimization For example, in the result below, Charmin distirbution partners own the paid shopping results, but their popular branded app is nowhere...

  8. Holiday Season Search Trends of Top U.S. Retail Brands

    Macy’s receives more search engine traffic than Kohl’s, and peaks in searches seem to be in the same place, specifically around holiday shopping time when they have an increase in ads. In terms of search engine traffic, it started off slow for both...

  9. Note to FTC: Google Satisfies Information Needs Way More Than Shopping Needs

    Or from the founders of any given web search engine, for that matter. This study, Classifying Web Queries by Topic and User Intent discovered that the general search query breakdown for search engines was: percent informational queries.percent...