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  1. Sneak previews of Online Marketing Summit 2010 and SES San Diego

    Steve Ennen, Director of Wharton Interactive Media Initiative, and Eric Bradlow, Vice-Dean and Director of Wharton Doctoral Programs, will discuss the ground breaking research they have done that dispels a lot of common myths when it comes to...

  2. SearchDay | 3 Keys to a Successful Web Presence

    Posted by Greg Jarboe Mar 31, 2009 At SES New York last week, I was amazed that the buzz generated by Guy Kawasaki's keynote about "Twitter as a Tool for Social Media" lasted more than 24 hours. We ran a recent search query report and found...

  3. What's In Your Travel Tool Bag?

    It shouldn't be a surprise to most search marketers that WordTracker and Trellian are among the most popular keyword research tools, as well as Google Trends and Yahoo Buzz. We encourage our travel, tourism, and hospitality clients to research...

  4. Implementing your Search Strategy for the Latino Market, Part 2

    Encourage follow-up content from others – a.k.a.buzz" – in the SCN community on your own content and brand, including contributing to the buzz of others. For the most relevant searches, combine geographically targeted keywords with Spanish keywords.