In the Twittersphere and elsewhere, hashtags have created instant social trends, spreading bite-sized viral messages on topics ranging from politics to popculture. In 2012, not only was a baby girl named Hashtag, but now the word "hashtag" has...
A Big Idea Can Change World Culture Don’t Expect a Creative Idea to Pop Out of Your Computer The way he just plain didn’t seem to care what the rest of the world thought played well with 20-year old me.
Six Degrees of Kevin Bacon is a U.S.popculture reference that popped up from a comment Kevin Bacon made during a 1994 interview, in which he said he's worked with nearly everyone in Hollywood. Have you ever played the game Six Degrees of Kevin Bacon?
Women in popculture, some famous for their work and others for more nefarious reasons, dominated the list of most searches overall. Yahoo’s 10th annual top searches Year in Review is out, identifying the top trends and stories of the year based on...
Popculture references to your topic (is there a screenshot from "The Simpsons" showing up in the SERP that’s related to what you do? Think of your Facebook ads as a 100-year-old man running a marathon.
Other fast-rising costume search terms are largely influenced by popculture. Nicki Minaj and Lady Gaga are dead even in the race for most searched pop singer costume, though Gaga isn’t faring nearly as well as she has over the past two Halloween...
For example, if the widget is from a popculture site that displays the latest news on celebrities, don’t include anchor text and link that goes to an online college sign-up site. Widgets are one of the best-kept secrets marketers can use to...
These often circle around popculture and are often unplanned when we begin segment targeting in Facebook. Savvy marketers know when and how to leverage broad categories but should be keen to identify cases when to not rest on this functionality...
So does traveling to various popculture events around the world sound like fun? Well Popchips and Ashton Kutcher are hiring a VP of PopCulture "to report on-location from the hottest popculture events, helping discover what's popping, and...
Boasting over 15 million users, SayNow's biggest claim to fame is allowing the general public to leave voice messages directly in the inboxes of some of popculture's biggest celebrities and also for those same celebrities to broadcast messages...
Duk Won and Sean Lee: Considering Korean culture, search behavior is hard to change. And in a world where small nuances can make a deal of a difference in the success or failure of a marketing campaign, working with someone who knows well the...
Also, you'll need to take into account consumer behavior and culture in that country -- where's your gap in the market and what's your unique selling proposition (USP)? The crucial lesson here: developing SEO specific to each country's dominant...
Pac-Man is a ubiquitous popculture icon that perhaps offers little educational value, but Google Doodles frequently pay homage to important historical events and figures. Search is a multipurpose tool with potentially unlimited uses for each of us.
But it's not helpful to us, because we still don't have a sense of what's going on around popculture, on the web, right now. Let's shift the example to be one that's better suited for real-time search and search Google for "popculture":
At this point, our driving culture truly began to take shape and evolve into our relationship with our cars that we have today. In order to address the driving demand, more and better roads/highways were built across the country, and as a result...
In terms of corporate culture, it makes sense for Google to identify itself as a software company to help ensure focus and a proper product roadmap. Antitrust issues always pop up for large companies, I guess it is just the nature of the beast.
Tech and popculture junkies take note: American Idol has been sponsored by Apple for years with contestants blatantly using iPhones during the show. Bing has unveiled a new Cashback Contest. The winner gets a trip to LA, cash and time with the...
Like other powerful local search engines, Yandex understands its market, its culture, and its language. Even if you aren't a spammer, be careful with the use of pop ups for survey results or live customer service on the home page of your site.
That's not to denigrate the accomplishments and following of Ed McMahon, Farrah Fawcett, Michael Jackson, and Steve McNair (here's hoping that no new celebrities have made the list by press time), but there was a distance or, let's say, a level of...
PopCulture and Geography Combine in AOL's New 'Where It's At' AOL has released a new search toolbar. It's available for Internet Explorer, Firefox and Flock. The toolbar is dark blue and sort of recedes into the browser, which makes it stand out...