This local online campaigning continues to be mostly neglected by pundits and, whilst it's is more an evolution of existing political campaigning than a whole new approach, it's continuing to steadily change what an election campaign on the ground...
But when it comes to online political campaigning, humor is a key factor for two reasons. Second (and this applies particularly in the U.K.where forwarding rates for political material are typically lower than in the U.S.people are much more...
We tend to agree with ClickZ's Kate Kaye, who interviewed Google political guru Peter Greenberger who concluded Hillary Clinton's campaign was hampered by its failure to use search advertising consistently throughout the primary season, as both...
I believe you will see the birth of "political PPC" due to the upcoming 2008 election. Not only will they be bidding on all of the candidates names and negative campaigning, but more importantly the issues for which they stand for (abortion, taxes...
A political consultant I know says that a friend knows Beychok and that it's just like him to do this sort of thing. Either way, the fact is that the Web not only enables new venues for nasty campaigning; it allows for super-immediate responses.
