With no regulations to set and enforce acceptable use policies of my data, I don't feel inclined to just trust a multi-billion dollar company to not use my data to make more billions. But by that time, there was enough discussion around the real...
A spokesperson said, quite simply, "We remove apps from Google Play that violate our policies. We even encourage advertising that is done appropriately and conforms to an Acceptable Ads policy, which is debated and decided in an open public forum.
Google updated its AdWords policies last week. This appears to be a significant shift in Google's policies. Previously, Google policies didn't specifically call out keyword insertion, and they only prohibited “extremely bad grammar” within ads.
Even if Google loses this case on appeal, history shows they aren’t likely to roll over and change their global AdWords policies. Though the search giant was found to have abused its dominant position on the French paid search market and were...
Their concerns include what Google does internally to ensure sexually exploitative ads don’t appear; Google’s stated internal policy on these as and if ad sales teams are complying with these policies; how Google instructs its employees to...
The W3C Tracking Protection Working Group is trying to establish standard definitions and policies around cookies and user tracking. Shortly after that, we heard the new privacy policy announcement; all user data from all Google services will be...
This is an incredibly important distinction, especially in light of Google’s plan to amalgamate their privacy policies and pool data across all services. No one knew Google would one day amalgamate data across all their services by merging them all...
As a followup to their hysterically paranoid Glenn Beckian post focusing on the lack of opt out for a company-wide privacy policy (one that is largely similar to the policies you’ll find at giant companies like say, Facebook, Apple, or Microsoft...
We have gone back to the drawing board to ensure that our policies will support the innovative products we want to deliver for our consumers. After notifying users, Yahoo says this new policy will be in effect sometime after mid-July.
It's forced to meet our channel demands (mobile search and Chrome), find ways to maximize profits (change trademark policies), provide increasingly creepy ways to target (DoubleClick Ad Exchange) and launch products that can hurt my brand (SideWiki).
The reasoning behind the policies of Google, Yahoo, and Bing. Google, Yahoo, and Bing all have trademark policies that govern acceptable and unacceptable practices on their search properties, specifically in the following areas:
Straight from the horses mouth (aka the Inside AdSense blog), here they are: Google brand violations: This policy has always existed in our Terms and Conditions, but we've now brought it directly to the 'Ad Placement' section of the program...
Google brand violations: This policy has always existed in our Terms and Conditions, but we've now brought it directly to the 'Ad Placement' section of the program policies page so that it's easier to find.
Google's policies seem to explicitly prohibit advertisers from including symbols in ad text. If you do it the wrong way, Google AdWords may display a message like this: Google policy does not permit excessive or unnecessary punctuation or symbols...
One thing both policies have in common is that both search engines are concerned about how paid links impact their rankings. Here's my brief summary of the policy: Offering compensation for a text link ad is a normal part of the Web economy.
Search engines have policies on the books for protecting trademarked terms, but the onus is on the brand to discover the abuse and notify the search engine so the offending advertiser can be removed. As the Wall Street Journal's Emily Steel...
The policies of Ask and MSN Live align closer to Yahoo than Google brand name terms and conditions. While engines may have policies in play, the enforcement of these policies is another question. First, the search engines policies around the...
These policies clearly distinguish between an algorithmic link (organic result), and an ad link (paid result). All of the major search engines – Google, Yahoo, MSN Live Search, and Ask – provide their own trademark usage policies on their sites.
I think the search engines will continue to refine their policies, and we'll see more challenges to their policies, and maybe the FTC might even get involved again (if consumers still confuse the sponsored links as part of the organic results).
We've seen major strides made from the major search engines on establishing internal policies for handling IP issues. Those policies vary from engine to engine, but at least today they exist. All of the major search engines now have their own...
